#019 - What to Look For in Your Webinar Software - BS'ing with Brandi

Welcome to BS’ing with Brandi where my mission is to help you #GetShitDone. I'm your host Brandi Good and today we’re going to talk about webinar software. I’m not necessarily going to tell you what tools to use, because there are a lot out there and I haven’t tried all of them. What I'm going to walk you through are the steps for evaluating which platform is going to work best for you based on what you need it to do.

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At the time of recording there has been a significant uptick in the number of people doing videos, livestreams, and webinars due to the global pandemic which shall not be named because on one hand I’m sick of it, but on the other I do realize that we need to acknowledge what is happening in the world.

Here’s what we’re going to cover in this episode:

• Do you really need webinar software, or just online meeting software? What is the difference?

• What do you need the webinar platform to integrate with? OR What tools don’t you have that you need the webinar software to do for you?

  • Email reminders/marketing

  • Registration form and/or landing page

  • Payment or checkout software?

• How tech-savvy are your participants? Will they need to be able to watch on mobile devices?

• How is your internet connection?

• Will you need people to break out into smaller groups during the webinar?

• Do you need to be able to track analytics like how long people stayed, who didn’t show up, how many people attended, etc.?

• Are you going to be selling during your webinar?

• Will you be sending a replay?

That wraps up today’s episode of BS’ing with Brandi. If you enjoyed this topic, you can find more like it at bsingwithbrandi.com, along with show notes and links to any resources mentioned today. While you’re there, feel free to subscribe to future episodes on the platform of your choice, and I wish you all the best getting shit done this week!

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