In this episode I’m going to talk about that whole word of the year thing that some of us love and love to hate. I’ve also got phrase of the year, because I’m not one to be satisfied with just a single word.
I’ll talk about how I came up with both of them and how they are going to be driving my business in the next 12 months.
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But before we dive in . . .
Welcome to BS’ing with Brandi where my mission is to help you #FigureShitOut and #GetShitDone. I'm your host Brandi Good and today I’m loving coconut and oat milk coffee creamer and Star Wars.
So word of the year. This became a big thing about 5 years ago. I have no idea who started it, but I really liked the concept. My problem? No matter how much thinking I did or how many challenges I participated in I could never come up with a single word that felt right or really resonated.
So I gave up. And every time December rolled around and people began posting about their words I would just roll my eyes in fond amusement and secret envy.
Have a listen to find out:
- How my word “magically” appeared after several month of hard work I didn’t even realize I was doing
- How my phrase of the year is going to enforce that word and be the driving factor is what I say yes and no to for the next 12 months
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